Strengthen Your Marketing Know-How: A Roundup of Tools and Tips
Marketing tips, tools, and services from Digital Book World 2016.
Day: January 18, 2017
On Mindset and Success: Insights from DBW Indie Author
Discussion of the increasingly blurred lines between self-publishing and traditional publishing.
At Last, an Upbeat Trend in Young Male Reading
When marketing to boys, Nielsen is seeing a need to influence the child, not just the parent. Purchases are made because boys ask for the books.
A Look inside Traditional Publishing’s Digital Marketing Efforts
Key takeaways from “What Sells Books Now: Strategies and Tactics for Modern Marketing” during Digital Book World 2017.
The State of the Industry: Nielsen’s Stats Compared to Author Earnings’
At DBW, statistics from Nielsen and the Author Earnings reports from Data Guy offer insights into “sales data for 2016.