The social media network shines when it comes to relationship-building and engagement, and it’s preferred by authors reaching out to young, book-loving audiences
With Facebook continually in the news for bad behavior, and Twitter more politicized than ever, we’ve seen authors taking a greater interest in Instagram for both personal and professional posting. (Of course, Instagram is owned by Facebook, but it still has the nice illusion of being different.)
There’s good reason, marketing-wise, to be interested. Instagram has more than a billion active users (more than half access it daily . . .
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