Closing Image: October 13, 2021
14 percent of UK book buyers were TikTok users in the 12 months to April, rising to 37 percent of 13-to-24-year-olds and peaking at nearly half of 16-to-19-year-olds.
Day: October 13, 2021
Links of Interest: October 13, 2021
Traditional Publishing Where have all the midsize publishers gone? Longtime industry journalist Jim Milliot says there is a dearth of publishers that fall between the Big Five and smaller independents. Some of the existing midsize publishers include Andrews McMeel, Chronicle, Kensington, and Norton. Read in Publishers Weekly. An open letter calls for publishers to name translators on … Read more
Rocket Bird Books launches in the UK
Rocket Bird Books will focus on picture books “with no limits.” Beginning in 2023, it will release 10 picture books,
A new nonfiction imprint led by Melinda French Gates
Starting with three titles in 2023, Macmillan’s Flatiron Books is launching a nonfiction imprint, Moment of Lift Books, led by Melinda French Gates.
How Traditional Publishers Are Shifting to Data-Informed Marketing
Social media listening services and advertising analytics help publishers customize book marketing and improve reach
Inkitt Raises $59 Million, Touts Success with Galatea
An exuberant market for online literature leads to investment in Inkitt’s serial fiction app, Galatea
“Pretty Much Everything Has Gone Wrong”: Navigating Supply Chain Issues
A recent panel of publishing industry vets discussed how they’re adapting to paper shortages and extended shipping times
Book sales update: ebook sales declining for traditional publishers
Last year was the first time since 2013 that annual ebook unit sales grew, increasing by 22 percent year over year, according to NPD BookScan.
The first half of 2021 sees a surge in dealmaking
According to Publishers Lunch (subscription required), book deal volume for the first half of 2021 is about 20 percent higher than in 2020.
American Booksellers Association membership remains steady
This year, ABA reports 1,910 members with 2,496 locations, comparable to where they were prior to the pandemic.