Closing Image: July 6, 2022
At The Bookseller Marketing and Publicity conference, Hazel Kenyon of Nielsen Book Research in the UK presented the latest stats on the UK book market.
Day: July 6, 2022
Links of Interest: July 6, 2022
The latest in the creator economy, Amazon, culture & politics and more.
B&N and TikTok partner on summer reading promotion
The #BookTok challenge encourages TikTok users to engage in behavior they are already engaging in: reading books and sharing their reactions.
PageBreak Conference takes place this October
Positioned as a next-generation publishing event, PageBreak is an opportunity for the industry to gather and examine what’s next.
New children’s imprint: Allida Books
HarperCollins Children’s and Clarion Books have launched Allida Books, named for a “Korean word that means to inform, announce, or make known.”
Amazon Trend Report: Vigilante Justice
This subgenre has high sales but low title growth, making it attractive for authors wanting to break in.
IMHO: How Much Does Platform Matter?
I analyze 2022 memoir deals to determine the role of platform in the author’s success.
How BookTok Is Affecting Traditional Publishers
Book acquisition may start to trend toward books that inspire strong emotions in readers—and therefore more organic content on TikTok.
Book sales update: July 6, 2022
It’s a good time to be writing comics and graphic novels. Sales in the category increased 62 percent in 2021 in the US and Canada.
Wattpad launches a new paid program for creators
The Wattpad Creators Program is meant to serve the most engaged writers on the platform by offering them cash stipends and marketing and editorial support.