BookBub Advertising: Principles for Success
Testing and targeting can make or break your BookBub ad.
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Nonfiction Keeps Marching into Profits
in recent years nonfiction sales have either remained stable or grown across the industry, while adult fiction sales have been declining.
BookBub’s Chirp: A New Audiobook Marketing Opportunity
BookBub is going beyond marketing and promotion with its latest service, which actually sells audiobooks through a new site and mobile app.
BookBub Adds Another Type of Featured Deal to the Mix
BookBub, is an email service best known for sending daily alerts about free or discounted full-length ebooks to millions of readers every day.
Hot Sheet Index: January 11, 2017
The Hot Sheet Index looks at the book preferences of BookBub subscribers and examines categories of Americans who’ve read a book recently.
Hot Sheet Index: January 13, 2016
The Hot Sheet Index reviewed the number of ebooks statistics relative to BookBub discount deals and library circulation.
Links of Interest: December 30, 2015
The New York Times published a piece on the growth in personalized children’s books, which has added one or two percent to children’s publishing revenues. While customized books are more difficult to mass produce and stock in bookstores, Barnes & Noble has been running tests in stores using print-on-demand technology. Nell Casey is the newest person … Read more
Best Practices for Ebook Discounting and Giveaways
BookBub has been blogging case studies and Q&As with authors and traditional publishers for nearly two years now.