Beware Misinformation Regarding Facebook Branded-Content Guidelines
Recently, Facebook issued new guidelines related to branded content that have confused authors who manage Facebook business pages.
social media
Closing Image: May 4, 2016
Social Media Today reports, “Digital media usage has increased by 35 percent since 2013, driven entirely by mobile growth.”
Links of Interest: March 9, 2016
The Amazon Giveaway tool now permits ebook giveaways. Amazon says that authors have been the largest users of Amazon Giveaway—an interesting fact, given that it’s possible for anyone to run a giveaway of any product on Amazon’s site. When creating a giveaway, authors can require entrants to follow them on Amazon or Twitter. Furthermore, Amazon has … Read more
Links of Interest: February 24, 2016
Want to increase your effectiveness on Facebook? One of the leading digital media marketing companies has studied more than 1 billion posts made by Facebook pages and released a report on how to increase engagement on Facebook. An author has recommended using only “clean” Amazon links to your book, especially for marketing and promotion purposes. While you … Read more
Links of Interest: February 10, 2016
The New York Times has a long profile of successful self-published romance novelist Meredith Wild, who now operates her own publishing house, Waterhouse Press. Her success grew out of an ability to invest in and market her own work. The Times says, “Before [her first] book was even released, she began buying online ads targeting … Read more
Hot Sheet Index: February 10, 2016
The Hot Sheet Index reviewed the number of Facebook and WhatsApp users and the average revenue per user in key countries.
Hot Sheet Index: January 13, 2016
The Hot Sheet Index reviewed the number of ebooks statistics relative to BookBub discount deals and library circulation.
Yes, Twitter Pitch Events Are Cool, but Don’t Become a Casualty
Twitter is a public forum, and Twitter pitch events are public conversations. That means anyone—and we do mean anyone—can take notice of you.
Hot Sheet Index: December 2, 2015
The Hot Sheet Index broke down the New York Times bestseller list totals by big Five publishers. Random House led the way with 28.9 percent.
Can Facebook Advertising Sell Books? Yes and No.
You’ll find widely varying reports and opinions about how and when to use Facebook paid promotions effectively.